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What works in AI Adoption within DCMS Sectors

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In brief

Department for Culture, Media & Sport is commissioning research and development services on what works in AI adoption within DCMS sectors in the United Kingdom. The estimated value is 1,800,000 GBP. This services contract has a duration of 36 months. The deadline for submissions is 23 October 2026. Tender documents and submission instructions are available on the find-tender.service.gov.uk portal.

Updated October 12, 2026

Deadline
11 days left
October 23, 2026
Contract Details
Category
Restricted Procedure
Reference
090755-2026
Value
£1,800,000
Location
United Kingdom
Published
October 05, 2026
CPV Code
Project Timeline

Tender Published

September 24, 2026

Deadline for Questions

October 16, 2026

Submission Deadline

October 23, 2026

Contract Start Date

February 12, 2027

Key facts

Estimated value
£1,800,000
Deadline
11 days left
CPV Code
73000000 — Research and development services and related consultancy services
Procedure
Competitive flexible procedure
Lots
Divided into lots
Budget
£1,800,000
Duration
36 months
Location
United Kingdom
Type
Restricted Procedure

Original Tender Description

Full information is provided within the specification. DCMS are seeking to commission "what works" research into the impact and effectiveness of AI adoption interventions within DCMS sectors. We are interested in two broad sets of questions. The first is analysis of how businesses within DCMS sectors that are in the process of adopting AI achieve this, the challenges they face and the opportunities and benefits realised. We anticipate this will be explored through an ethnographic study that observes how individuals and teams actually use AI tools in their jobs. The second set of questions is what policy interventions work best to support businesses that wish to adopt AI, which we anticipate will be answered by testing hypothetical interventions through randomised control trials (RCTs). Bidders will be able to propose alternative methodologies if they think they suit these questions better; the core need for this project is to produce direct, robust evidence of what works, as opposed to what is self-reported (e.g. through interviews, focus groups, surveys, and similar) to work.

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Basic Requirements

  • Company registration in EU required
  • Proven track record in similar projects
  • Financial stability documentation

Documents

3 documents available with AI summaries

OCDS RecordDOC
090755-2026_ocds_record.json

No summary available for this document.

OCDS Release PackageDOC
090755-2026_ocds_release.json

No summary available for this document.

Official PDF VersionPDF
090755-2026_official.pdf

No summary available for this document.

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