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Tenders

Ordering of Creative Solution, Media Planning and Media Spaces for Water Safety Media Campaign

Open
Deadline
21 days left
April 17, 2026
Contract Details
Category
Services
Reference
306859
Value
€80,000
Location
Estonia
Published
March 17, 2026
Organization
CPV Code
Evaluation Criteria
Content of the creative solution and overall campaign concept100%
Project Timeline

Tender Published

March 17, 2026

Deadline for Questions

April 10, 2026

Submission Deadline

April 17, 2026

Tender Opening

April 17, 2026

Contract Start Date

May 03, 2026

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Budget
€80,000
Duration
4 months
Location
Estonia
Type
Services
75
Quality Score/100
Good
Market Benchmark
Avg. Winning Price
€100,264
Avg. Bids
2.6
Competition
Low
SME Winners
87%
624 tenders analyzed

Original Tender Description

The subject of the public procurement is the ordering of the creative solution, media planning, and media spaces for the water safety media campaign under the terms and conditions set out in the tender documentation.
Electronic Submission

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Requirements & Qualifications

23 requirements across 5 categories

Submission (13)
Mandatory (1)
Compliance (3)
Technical (5)
Financial (1)
SUBMISSION REQUIREMENTS13
--Bidders must submit a bid for the entire scope of the contract.
--Bidders must describe any business secrets included in the bid.
--Bidders must submit a creative strategy and campaign plan.
MANDATORY EXCLUSION GROUNDS1
--No specific mandatory exclusion grounds are detailed in the provided text.
ELIGIBILITY REQUIREMENTS3
--Bidders must submit a bid for the entire scope of the contract.
--Bidders must confirm that their bid meets the conditions of the tender documents.
--In case of a joint bid, a power of attorney must be submitted.
TECHNICAL CAPABILITY REQUIREMENTS5
--The tender seeks a creative solution, media planning, and media space procurement for a water safety media campaign.
--The campaign's objective is to increase awareness of water safety and prevention of risky behavior.
--The creative solution and campaign plan must be described in the bid.
FINANCIAL REQUIREMENTS1
--The estimated value of the contract is 80,000.0 EUR.

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Documents

6 documents available with AI summaries

VastavustingimusedPDF
306859_vastavustingimused.pdf -- 9.2 KB

Bidders must confirm their offer meets tender document conditions, submit a power of attorney for joint bids, describe any business secrets within their proposal, and present a creative strategy and campaign plan.

Hindamiskriteeriumid ja hinnatavad näitajadPDF
306859_hindamiskriteeriumid.pdf -- 2.9 KB

The contracting authority will evaluate bids based on the content of the creative solution and the overall campaign concept, which carries a 100% weight.

Hankepass täiendatavate selgitustegaPDF
306859_hankepass_taiendavate_selgitustega.pdf -- 67.3 KB

The procurement passport (ESPD) is a self-declaration by the economic operator, serving as preliminary evidence instead of certificates issued by authorities or third parties, and includes the contracting authority's conditions and expected response format.

Riigihanke selgitav dokument (RSD)PDF
Riigihanke selgitav dokument (RSD).pdf -- 496.2 KB

The Rescue Board announces an open procurement procedure for the ordering of creative solutions, media planning, and media space for a water safety campaign, with this explanatory document being part of the tender documentation.

RSD lisa 1 - tehniline kirjeldusPDF
RSD lisa 1_tehniline kirjeldus_veeohutuskampa... -- 494.0 KB

The Rescue Board is seeking creative solutions, media planning, and media space procurement for a summer water safety media campaign aimed at increasing awareness of water body safety and preventing risky behavior.

RSD lisa 2 - hankelepingu projektPDF
RSD lisa 2_solmitava hankelepingu projekt.pdf -- 634.9 KB

The draft contract outlines the terms, parties' obligations, and contractual documents for the procurement of creative solutions, media planning, and media space for a water safety media campaign.

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75
Good

Tender Quality Score

This tender for a water safety media campaign is generally well-structured with clear objectives and a reasonable timeline. While it excels in clarity and data consistency, there are opportunities to enhance completeness and sustainability aspects.

Score Breakdown

Legal Compliance75/100

The tender appears to comply with general legal requirements, including a clear procedure and proper CPV code. Deadlines are reasonable, and the process is outlined. No disputes are indicated. The procedure type 'A' (Open procedure) is standard.

Clarity80/100

The description of the tender's objective (water safety media campaign) is clear. Requirements for creative solutions, media planning, and space procurement are documented. Evaluation criteria are mentioned as relative weighting, implying a structured approach.

Completeness70/100

Most basic information is present, including estimated value, duration, and deadlines. However, the 'Hankepass' and ESPD are mentioned, suggesting that detailed qualification and submission documents are separate and crucial for full understanding. The draft contract and technical specification are provided, which is good.

Fairness85/100

The tender is an open procedure with electronic submission and e-procurement, promoting fairness. The value is disclosed, and criteria are mentioned. The requirement for a single entity to handle both planning and execution, while justified for campaign integrity, could be perceived as slightly restrictive, but not to the point of tailoring to specific companies.

Practicality65/100

E-submission and e-procurement are confirmed. The contract start date is specified. However, financing information is not explicitly detailed, and the duration of 4 months is relatively short, which might impact the scope of work for some bidders.

Data Consistency90/100

Key fields such as title, reference, organization, value, and deadlines are populated. Dates are logical, and there are no indications of suspension or disputes. The tender valid period aligns with the submission and opening dates.

Sustainability50/100

There is no explicit mention of green procurement, social aspects, or innovation. The tender is not indicated as EU funded. This area could be strengthened.

Lack of explicit sustainability criteria

Strengths

Clear campaign objectives and scope
Well-defined timeline and deadlines
Use of e-procurement and electronic submission
Disclosure of estimated value and CPV code

Concerns

Limited explicit sustainability considerations
Potential for more detailed completeness in qualification documents
Financing information not explicitly detailed

Recommendations

1. Incorporate specific sustainability or social impact criteria.
2. Ensure all essential qualification and submission details are easily accessible within the main tender package.

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