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Tenders

The Lights Theatre Andover Branding Contract

Open
Deadline
5 days left
April 02, 2026
Contract Details
Category
Open Procedure
Reference
018586-2026
Value
£60,000
Location
Hampshire and Isle of Wight, United Kingdom
Published
March 20, 2026
CPV Code
Project Timeline

Tender Published

March 02, 2026

Deadline for Questions

March 26, 2026

Submission Deadline

April 02, 2026

Contract Start Date

May 18, 2026

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Budget
£60,000
Duration
4 months
Location
Hampshire and Isle of Wight
Type
Open Procedure
75
Quality Score/100
Good

Original Tender Description

This is a fantastic opportunity to develop and implement a new brand identity for The Lights theatre in Andover, Hampshire. The Lights is a much loved and well-established venue in the town, with a strong reputation for professional and community programming. The market town of Andover is currently undergoing major redevelopment, following the adoption of an ambitious masterplan in 2020, the flagship project of which is the delivery of a new, state-of-the-art venue for The Lights, in a new location within the town centre. The long-term goal of the new venue is to act as a sustained catalyst to draw a high volume of people into the town centre across both the daytime and evening economy. It is critical that the new brand builds on the existing brand equity and resonates with customers (both existing and potential), residents, businesses and talent managers/booking agents, as well as other key internal stakeholders. Therefore, a major element of the contract will involve engaging with those key stakeholders and demonstrating an understanding of how to land messaging with key audiences. The new brand and all associated work must be ready and complete by Friday 11 September 2026.

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Requirements & Qualifications

16 requirements across 5 categories

Submission (4)
Mandatory (1)
Compliance (3)
Technical (7)
Financial (1)
SUBMISSION REQUIREMENTS4
--Bids must be submitted in English, Estonian, Latvian, Polish, or Lithuanian.
--The deadline for submission is 2026-04-02T00:00:00.
--The contract duration is 4 months.
MANDATORY EXCLUSION GROUNDS1
--No specific mandatory exclusion grounds are detailed in the provided text.
ELIGIBILITY REQUIREMENTS3
--Bidders must be capable of providing business and management consultancy and related services (CPV: 79400000).
--Bidders must be able to develop and implement a new brand identity for The Lights theatre.
--Bidders must demonstrate an understanding of how to engage with key stakeholders and land messaging with key audiences.
TECHNICAL CAPABILITY REQUIREMENTS7
--Ability to develop and implement a new brand identity.
--Experience in engaging with diverse stakeholders (customers, residents, businesses, talent managers/booking agents, internal stakeholders).
--Understanding of how to resonate with existing and potential customers.
FINANCIAL REQUIREMENTS1
--The total value of the contract is 60,000 EUR.

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Documents

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75
Good

Tender Quality Score

This tender offers a clear scope for branding services with a reasonable estimated value. However, it lacks specific evaluation criteria and details on document access, impacting overall transparency and fairness.

Score Breakdown

Legal Compliance75/100

The tender appears to comply with basic legal requirements for an open competition below the threshold. The CPV code is appropriate, and no disputes are indicated. Deadlines are provided, though the submission deadline relative to the contract start date might be tight for some bidders.

Clarity80/100

The description of the branding project is detailed and provides good context about the theatre and its redevelopment. The AI-extracted requirements are largely clear, but the absence of specified evaluation criteria leaves some ambiguity on how bids will be assessed.

Missing evaluation criteria
Completeness70/100

Most basic information is present, including title, reference, organization, estimated value, and contract duration. However, the lack of accessible tender documents with content or summaries is a significant omission, hindering a full assessment of completeness.

No document content available
Fairness85/100

The tender is an open competition, which promotes fairness. The estimated value is disclosed. However, the lack of specified evaluation criteria and the absence of information regarding e-submission or full document access reduce transparency and could be perceived as less fair.

No evaluation criteria specified
No e-submission
Practicality65/100

The tender specifies a contract start date and duration. However, the absence of explicit information on e-submission and the lack of accessible tender documents make the practical submission process less straightforward.

No e-submission
No document content available
Data Consistency90/100

Key fields such as title, reference, organization, value, and dates are populated. There are no indications of suspension or disputes. The dates provided are logically sequenced, with the contract start date following the submission deadline.

Sustainability50/100

The tender does not explicitly mention any green procurement, social aspects, or innovation requirements. It is also not indicated as EU funded, which limits the sustainability score.

Not green procurement
No social criteria

Strengths

Clear project description and context
Appropriate CPV code
Disclosed estimated value
Open competition procedure

Concerns

Missing evaluation criteria
No accessible tender documents
No explicit e-submission method mentioned
Lack of sustainability considerations

Recommendations

1. Specify clear evaluation criteria for bids.
2. Provide access to full tender documentation with content.
3. Clarify the e-submission process.

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