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Tenders

Information publication services in daily newspapers

Open
Deadline
5 days left
April 09, 2026
Contract Details
Category
Open Procedure
Reference
7071679
Value
Not disclosed
Location
Klaipeda County, Lithuania
Published
March 28, 2026
CPV Code
Project Timeline

Tender Published

March 24, 2026

Deadline for Questions

April 02, 2026

Submission Deadline

April 09, 2026

Tender Opening

April 09, 2026

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Budget
Not disclosed
Duration
13 months
Location
Klaipeda County
Type
Open Procedure
75
Quality Score/100
Good
Market Benchmark
Avg. Winning Price
€694,267
Avg. Bids
2.6
Competition
Low
SME Winners
89%
942 tenders analyzed

Original Tender Description

Information publication services in Klaipėda city daily newspapers
Green Procurement

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Win Strategy

AI-powered analysis of this tender's requirements, opportunities, and challenges. Get strategic insights to maximize your win probability.

65%
Estimated Win ProbabilityModerate Fit

This tender for newspaper advertising services in Klaipėda presents a moderate competition opportunity. A winning strategy will focus on demonstrating strong local media relationships, cost-effectiveness, and a clear understanding of the contracting authority's communication needs, leveraging the 'Green Procurement' aspect where possible.

Key Winning Messages

Your trusted partner for effective and sustainable local media communication in Klaipėda.

Maximizing reach and impact within budget through expert newspaper advertising.

Key Opportunities
Lack of specified evaluation criteria allows for a strong focus on demonstrating value and understanding of the contracting authority's needs.
The 'Green Procurement' requirement offers a chance to differentiate by highlighting environmentally conscious practices in media placement or material usage.
The relatively short contract duration (13 months) may appeal to bidders looking for shorter-term engagements, potentially reducing the pool of highly specialized long-term providers.
Key Challenges
The absence of detailed technical, financial, and eligibility requirements, as well as unspecified evaluation criteria, creates ambiguity and requires proactive assumption of best practices.

Thoroughly review all provided documents (even if AI summary is limited) and assume the contracting authority expects standard industry best practices for all these areas. Focus on clarity, completeness, and demonstrating robust capabilities in the bid narrative.

Potential for high competition from local media houses or established advertising agencies with existing relationships.

Emphasize unique selling propositions such as superior market insight, cost-efficiency, or innovative approaches to media planning within the newspaper medium.

Ideal Bidder Profile
An established local advertising agency or media buyer with a proven track record of placing advertisements in Klaipėda daily newspapers, strong relationships with local media outlets, and a capacity to offer competitive pricing and demonstrate environmental considerations in their service delivery.
Key Requirements
Provision of information publishing services in Klaipėda city daily newspapers
Adherence to contract terms (as per EBVPD.xml and other un-extracted documents)
Compliance with Green Procurement principles
Key Discriminators
Demonstrated understanding of Klaipėda's local media landscape and audience demographics.
Proactive and clear articulation of how 'Green Procurement' principles will be integrated into the service delivery.
Competitive pricing structure that clearly demonstrates value for money.
Social Value Opportunities
Commit to prioritizing advertising placements in newspapers that demonstrate strong local community engagement or support local initiatives, aligning with the spirit of public service.
Bid Focus Areas
Overall Value Proposition (implied by lack of specific criteria)

Focus on demonstrating a holistic understanding of the contracting authority's communication objectives and how newspaper advertising can effectively meet them. Highlight cost-effectiveness, reach, and impact.

Green Procurement

Clearly outline specific actions to meet green procurement requirements. This could include suggesting newspapers with sustainable printing practices, minimizing waste in campaign materials, or optimizing ad placement to reduce travel.

Recommendations6
Thoroughly Analyze All Tender Documents
CriticalHigh effort

Despite limited AI summaries, meticulously review all provided documents (Bendrosios pirkimo sąlygos.docx, 6 PRIEDAS Sutarties projektas BD.docx, EBVPD.xml, 6 PRIEDAS Sutarties projektas SD.docx) for any implicit or explicit requirements, especially regarding contract terms and conditions.

Ensures full compliance and avoids disqualification.
Develop a Value-Driven Proposal
CriticalHigh effort

Since evaluation criteria are not specified, build a compelling narrative around the overall value proposition. Focus on cost-effectiveness, reach, impact, and understanding of Klaipėda's media market. Assume the contracting authority seeks the best overall solution, not just the lowest price.

Maximizes scoring potential in the absence of defined criteria.
Articulate Green Procurement Strategy Clearly
HighMed effort

Detail specific, measurable actions that will be taken to meet the 'Green Procurement' requirement. This could include selecting newspapers with eco-certifications, optimizing ad placement to reduce environmental footprint, or proposing digital alternatives where feasible and aligned with the tender's scope.

Sets the bid apart and demonstrates commitment to sustainability.
Research Klaipėda Daily Newspapers
HighMed effort

Identify all relevant daily newspapers circulating in Klaipėda. Gather information on their readership, circulation, advertising rates, and any sustainability initiatives they may have. This will inform pricing and green procurement alignment.

Enables informed pricing and strategic media planning.
Address Implicit Requirements Proactively
MediumMed effort

Given the lack of explicit requirements for eligibility, technical, and financial capabilities, assume standard best practices. Include clear statements and supporting evidence (if available) demonstrating financial stability, relevant experience, and the technical capacity to manage newspaper advertising campaigns.

Prevents potential disqualification due to perceived lack of capability.
Integrate Local Community Support
MediumLow effort

While not explicitly requested, subtly weave in how the chosen newspaper placements can indirectly benefit the Klaipėda community, for example, by supporting local journalism or informing citizens on important local matters.

Adds a positive qualitative aspect to the bid.
Competitive Positioning
Position as a strategic partner with deep local market understanding, rather than just a service provider. Highlight agility and responsiveness due to the short contract duration. Emphasize a proactive approach to fulfilling 'Green Procurement' requirements, turning a mandatory element into a competitive advantage.

Competitors

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Requirements & Qualifications

5 requirements across 5 categories

Submission (1)
Mandatory (1)
Compliance (1)
Technical (1)
Financial (1)
SUBMISSION REQUIREMENTS1
--[No specific requirements listed]
MANDATORY EXCLUSION GROUNDS1
--[No specific requirements listed]
ELIGIBILITY REQUIREMENTS1
--[No specific requirements listed]
TECHNICAL CAPABILITY REQUIREMENTS1
--[No specific requirements listed]
FINANCIAL REQUIREMENTS1
--[No specific requirements listed]

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Documents

11 documents available with AI summaries

2 PRIEDAS Techninė specifikacija.docxDOC
2 PRIEDAS Techninė specifikacija.docx -- 18.5 KB

No content extracted

5 PRIEDAS Pasiūlymo forma II pirkimo dalis.docxDOC
5 PRIEDAS Pasiūlymo forma II pirkimo dalis.do... -- 31.9 KB

No content extracted

5 PRIEDAS Pasiūlymo forma I pirkimo dalis.docxDOC
5 PRIEDAS Pasiūlymo forma I pirkimo dalis.doc... -- 31.9 KB

No content extracted

6 PRIEDAS Sutarties projektas BD.docxDOC
6 PRIEDAS Sutarties projektas BD.docx -- 114.2 KB

No content extracted

6 PRIEDAS Sutarties projektas SD.docxDOC
6 PRIEDAS Sutarties projektas SD.docx -- 91.5 KB

No content extracted

7 PRIEDAS Tiekėjų kvalifikacijos reikalavimai.docxDOC
7 PRIEDAS Tiekėjų kvalifikacijos reikalavimai... -- 21.1 KB

No content extracted

Bendrosios pirkimo sąlygos.docxDOC
Bendrosios pirkimo sąlygos.docx -- 122.8 KB

No content extracted

Specialiosios pirkimo sąlygos.docxDOC
Specialiosios pirkimo sąlygos.docx -- 60.1 KB

No content extracted

NoticePDF
Notice_7071679.pdf

This document contains a tender notice for information publishing services in Klaipėda city daily newspapers, divided into two lots, with mandatory electronic submission by April 9, 2026.

Tender Structure XML - Cycle 1XML
c4t_7071679_1.xml

This document outlines the structure of a tender for information publication services in Klaipėda, specifying an open procedure with two lots and evaluation based on the lowest price.

EBVPD.xmlXML
EBVPD.xml -- 102.5 KB

This document contains the draft contract for the service of publishing information in Klaipėda city daily newspapers.

Documents Preview

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75
Good

Tender Quality Score

This tender for information publishing services is generally well-structured with clear basic information and available documents. However, it lacks specific details on evaluation criteria and financial aspects, and the deadline might be tight.

Score Breakdown

Legal Compliance75/100

The tender follows an open procedure and includes a CPV code. Deadlines are specified, and the organization is a public entity. No disputes are noted. The primary concern is the lack of a specified reveal date for submissions.

Missing reveal date
Clarity80/100

The title and description are clear, outlining the service required. The presence of multiple documents, including technical specifications and contract drafts, aids understanding. However, the absence of specified evaluation criteria creates ambiguity.

No evaluation criteria specified
Completeness70/100

Most basic information is present, including the organization, reference, and contract duration. However, the estimated value is not disclosed, and the content of several key documents (e.g., 'Pasiūlymo forma', 'Specialiosios pirkimo sąlygos') is not summarized, hindering a full assessment of completeness.

Estimated value not disclosed
Content of several key documents not summarized
Fairness85/100

The tender is divided into parts, allowing for broader participation. It utilizes e-procurement, which enhances accessibility. The criteria for evaluation are not specified, which could be a concern for fairness if not addressed in the full documentation. No requirements appear tailored to specific companies.

Missing evaluation criteria
Practicality65/100

The tender is marked as 'E-Procurement', suggesting electronic submission. However, the 'Checks' section indicates 'No e-submission', which is contradictory and needs clarification. The contract duration is specified. Financing information is not provided.

Contradiction regarding e-submission
Financing information not disclosed
Data Consistency90/100

Key fields such as title, reference, organization, and deadlines are populated. The tender status is active, and there are no noted disputes or suspensions. Dates appear logical within the context of the submission deadline and opening date.

Sustainability50/100

The tender does not explicitly mention green procurement, social aspects, or innovation. It is not indicated as EU funded. This suggests a lack of focus on sustainability criteria.

No explicit sustainability criteria (green, social, innovation)

Strengths

Clear title and description
CPV code provided
Multiple relevant documents available
E-Procurement indicated

Concerns

Estimated value not disclosed
Missing evaluation criteria
Ambiguity regarding e-submission
Potential for a short submission deadline

Recommendations

1. Clarify the evaluation criteria within the tender documents.
2. Disclose the estimated contract value.
3. Confirm the e-submission process and ensure clear instructions.

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