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Tenders

DAERA – Provision of Advertising Campaign Services for CAFRE

Open
Deadline
12 days left
April 09, 2026
Contract Details
Category
Open Procedure
Reference
021559-2026
Value
£360,000
Location
Northern Ireland, United Kingdom
Published
March 20, 2026
CPV Code
Project Timeline

Tender Published

March 10, 2026

Deadline for Questions

April 02, 2026

Submission Deadline

April 09, 2026

Contract Start Date

May 03, 2026

Budget
£360,000
Duration
23 months
Location
Northern Ireland
Type
Open Procedure
75
Quality Score/100
Good

Original Tender Description

The Department of Agriculture, Environment and Rural Affairs on behalf of College of Agriculture, Food and Rural Enterprise (CAFRE) wishes to appoint a Supplier to deliver its media buying for advertising campaigns. The required services will provide media planning, buying, delivery and evaluation, including digital, social, radio, press and outdoor channels.

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Requirements & Qualifications

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75
Good

Tender Quality Score

This tender for advertising campaign services is generally well-structured, with clear basic information and a reasonable estimated value. However, it lacks detailed evaluation criteria and accessible documentation, impacting its overall completeness and practicality.

Score Breakdown

Legal Compliance75/100

The tender adheres to basic legal requirements with a clear procedure and proper CPV code. Deadlines appear reasonable given the scope. No disputes are noted. The procedure is an open one, which is standard.

Clarity80/100

The description of services is clear, outlining media planning, buying, delivery, and evaluation across various channels. However, the absence of specified evaluation criteria leaves a significant gap in understanding how submissions will be judged.

Missing evaluation criteria
Completeness70/100

Most basic information is present, including title, reference, organization, estimated value, and duration. However, the critical issue of missing document content prevents a full assessment of completeness, as bidders cannot access the full scope of requirements.

No document content available
Fairness85/100

The tender is an open procedure, promoting broad participation. The estimated value is disclosed, and criteria are generally objective, although specific evaluation criteria are missing. The lack of accessible documentation is a minor concern for fairness.

Practicality65/100

The tender specifies a contract start date and duration. However, the lack of explicit mention of e-submission and the unavailability of document content significantly reduce its practicality for potential bidders.

No e-submission mentioned
No document content available
Data Consistency90/100

Key fields such as title, reference, organization, value, and dates are populated logically. There are no noted suspensions or disputes, indicating good data consistency.

Sustainability50/100

The tender does not explicitly mention any green procurement, social aspects, or innovation focus. It is also not indicated as EU funded, suggesting a lack of emphasis on sustainability criteria.

Not green procurement
No social criteria

Strengths

Clear title and reference number
Organization and CPV code specified
Estimated value and duration disclosed
Open procedure

Concerns

Missing evaluation criteria
No document content available
Lack of explicit e-submission
No sustainability considerations mentioned

Recommendations

1. Provide detailed evaluation criteria.
2. Make all tender documents fully accessible.
3. Consider incorporating sustainability aspects.

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