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PS005A Strategic Planning Media Buying

Closed

Submission Deadline Has Passed

This tender's submission deadline has passed and is no longer accepting applications. The information below is kept for reference purposes.

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Deadline
Expired
June 30, 2020
Contract Details
Category
Open Procedure
Reference
020086-2021
Value
£4,000,000
Location
West Midlands, United Kingdom
Published
April 13, 2026
CPV Code
Project Timeline

Tender Published

August 17, 2021

Deadline for Questions

June 23, 2020

Submission Deadline

June 30, 2020

View Original
Budget
£4,000,000
Duration
Not specified
Location
West Midlands
Type
Open Procedure

Original Tender Description

Birmingham City University is looking for a full service strategic planning and media buying agency. Working with the university to plan, manage and report on all strategic marketing campaigns across a range of channels and platforms such as TV, VoD, cinema, radio, online (including SEM, programmatic, DAX, GDN, Native), social media (including Facebook, Instagram, Twitter, Snapchat) and Education Channels (including UCAS, WhatUni, The Student Room, IDP Connect). Please note that the University has an outdoor media supplier therefore, outdoor media buying is excluded from this opportunity. This contract will be for a period of 3 years with an option to extend for a further period of 2 years for the total of a 5-year contract term. Please note, this tender opportunity is the next stage of the process following the issue of the early engagement PIN notice, issued on 2 February 2020 to understand the market and the capacity within that to start early engagement with suppliers.

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Basic Requirements

  • Company registration in EU required
  • Proven track record in similar projects
  • Financial stability documentation

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