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TfL 94523 - Through the Line Strategic Thinking, Creative Development and Production Services Agency

Closed

Submission Deadline Has Passed

This tender's submission deadline has passed and is no longer accepting applications. The information below is kept for reference purposes.

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Deadline
Expired
February 14, 2021
Contract Details
Category
Restricted Procedure
Reference
009222-2021
Value
£17,600,000
Location
United Kingdom
Published
April 20, 2026
Organization
Transport for London
CPV Code
Project Timeline

Tender Published

April 29, 2021

Deadline for Questions

February 07, 2021

Submission Deadline

February 14, 2021

View Original
Budget
£17,600,000
Duration
Not specified
Location
United Kingdom
Type
Restricted Procedure

Original Tender Description

Provision of Creative Agency services on behalf of Transport for London (TfL) for a two (2) year period with an option to extend for a further two (2) one (1) year periods, up to a maximum of four (4) years. The through the line creative agency will work together with TfL's above the line media agency to deliver media neutral integrated behaviour change marketing communications, strategic planning and implementation. The agency will be capable of long-term, strategic thinking for the TfL brand and across its portfolio, as well as for individual integrated through the line campaign briefs.

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Basic Requirements

  • Company registration in EU required
  • Proven track record in similar projects
  • Financial stability documentation

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