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Udbud

Rammeaftale for Rekrutteringsannoncering og Ressourcetjenester inden for Uddannelse (NERARS)

Åben
Frist
14 dage tilbage
April 30, 2026
Kontrakt detaljer
Kategori
Andet
Reference
012604-2026
Værdi
£120,000,000
Lokation
United Kingdom, Storbritannien
Udgivet
April 08, 2026
CPV-kode
Projekttidslinje

Udbud offentliggjort

Februar 11, 2026

Frist for spørgsmål

April 23, 2026

Frist for tilbud

April 30, 2026

Kontraktens startdato

Marts 01, 2027

Budget
£120,000,000
Varighed
36 måneder
Lokation
United Kingdom
Type
Andet
61
Kvalitetsscore/100
God

Original udbudsbeskrivelse

Rammeaftalen for Rekrutteringsannoncering og Ressourcetjenester inden for Uddannelse understøtter den offentlige sektor med rekrutteringsannoncering og ressourcetjenester inden for uddannelse samt annoncering til studerende. Den nuværende rammeaftale består af 2 partier som beskrevet nedenfor; Parti 1 - Rekrutteringsannoncering og Ressourcetjenester inden for Uddannelse, der omfatter alle typer annonceringstjenester, herunder rekruttering af personale, oprettelse og produktion af annoncer, typografi og copywriting, mediekøb, art direction, brand management og, hvor det er nødvendigt, fulde kreative tjenester til nye annoncekampagner. Parti 2 - Marketing til Studenterrekruttering, annoncering til studerende med henblik på at tiltrække studerende fra Storbritannien og udlandet, fokuseret på mediekøb og annonceplacering.

Risikoanalyse

Risikoanalyse er endnu ikke tilgængelig for dette lands udbud. I øjeblikket understøttet: Estland, Letland, Litauen, Polen, Frankrig, Storbritannien, Danmark, Holland, Norge og Finland.

Vinderstrategi

Få en AI-drevet vinderstrategi skræddersyet til dette udbud. Inkluderer sandsynlighedsscore for at vinde, vigtige muligheder og udfordringer, anbefalede fokusområder for tilbuddet, indsigt i konkurrencepositionering og handlingsrettede anbefalinger for at maksimere dine chancer.

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Konkurrenter

Opgrader for at se, hvilke virksomheder der sandsynligvis vil afgive tilbud på dette udbud, baseret på historiske indkøbsdata.

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Krav og kvalifikationer

5 krav på tværs af 5 kategorier

Indsendelse (1)
Obligatorisk (1)
Overholdelse (1)
Teknisk (1)
Finansiel (1)
SUBMISSION REQUIREMENTS1
--No specific submission requirements (e.g., document formats, content details) for bidders are provided in the analyzed market engagement notices or OCDS data. The submission deadline for the tender is 2026-04-30T00:00:00.
MANDATORY EXCLUSION GROUNDS1
--No specific mandatory exclusion grounds for bidders are provided in the analyzed market engagement notices or OCDS data.
ELIGIBILITY REQUIREMENTS1
--No specific eligibility requirements for bidders are provided in the analyzed market engagement notices or OCDS data.
TECHNICAL CAPABILITY REQUIREMENTS1
--No specific technical capability requirements for bidders are provided in the analyzed market engagement notices or OCDS data. The scope of services includes education recruitment advertising and resourcing (staff recruitment, ad creation, media buying, brand management, creative services) and student recruitment marketing (media buying, ad placement).
FINANCIAL REQUIREMENTS1
--No specific financial requirements for bidders are provided in the analyzed market engagement notices or OCDS data. The estimated contract value is 120,000,000 EUR.

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Dokumenter

3 dokumenter tilgængelige med AI-resuméer

OCDS RecordDOC
012604-2026_ocds_record.json

This OCDS record provides structured data about a framework agreement for education recruitment advertising and student marketing services, detailing the contracting authority, contact information, and the scope across two lots.

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OCDS Release PackageDOC
012604-2026_ocds_release.json

This OCDS Release Package contains structured data detailing the Southern Universities Management Services (SUMS) framework agreement for education recruitment and student advertising services, covering two lots for advertising and resourcing.

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Official PDF VersionPDF
012604-2026_official.pdf

This preliminary market engagement notice from Southern Universities Management Services outlines a £120M framework agreement for education recruitment advertising and resourcing, and student recruitment marketing, covering services from ad creation to media buying.

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61
God

Udbudskvalitetsscore

This tender, currently in a 'planning' status, provides a clear description of the services required and basic administrative details, but critically lacks specific bidder requirements, evaluation criteria, and an identified procedure type, which significantly impacts its clarity and completeness for potential suppliers.

Scoreopdeling

Overholdelse af lovgivning75/100

The CPV code is correctly assigned, and there are no reported disputes. However, the procedure type is not defined, which is a fundamental legal requirement for a formal tender. Given its 'planning' status, this is less of a breach but indicates a significant gap for future stages.

Procedure type is undefined
Klarhed55/100

While the description of the services and lots is clear and unambiguous, the complete absence of specific mandatory exclusion grounds, eligibility, technical, financial, and submission requirements, as well as evaluation criteria, severely impacts the clarity for potential bidders.

No specific bidder requirements provided
No evaluation criteria specified
Fuldstændighed60/100

Basic information such as title, reference, organization, estimated value, duration, and contract start date are present. However, the tender is significantly incomplete due to the total absence of detailed bidder requirements and evaluation criteria.

Missing detailed bidder requirements (eligibility, technical, financial, submission)
Missing evaluation criteria
Retfærdighed65/100

The estimated value is disclosed, and documents are accessible. However, the complete lack of evaluation criteria compromises transparency and fairness. The absence of an e-submission option also presents a barrier to equal access.

No evaluation criteria specified
No e-submission option
Praktisk anvendelighed60/100

The contract start date and duration are clearly specified. However, the absence of electronic submission support is a significant practical drawback in modern procurement, potentially increasing administrative burden for bidders.

No electronic submission supported
Datakonsistens65/100

Dates are logical and consistent, and there are no reported suspensions or disputes. However, key fields like 'Type' and 'Procedure' are unpopulated, and there's a contradiction regarding 'Value Classified' versus the disclosed estimated value.

Missing procedure type information
Contradiction in 'Value Classified' field
Bæredygtighed20/100

The tender explicitly lacks any mention of green procurement, social aspects, or innovation focus. This indicates a complete absence of sustainability considerations in the procurement process.

No green procurement criteria
No social criteria

Styrker

Clear description of services and lots
Estimated value, duration, and contract start date provided
CPV code correctly assigned
Documents are available for review
No indication of tailored requirements (due to absence of requirements)

Bekymringer

Complete absence of bidder requirements (eligibility, technical, financial, submission)
No evaluation criteria specified, impacting transparency and fairness
Procurement procedure type is undefined
Lack of electronic submission option
Absence of any sustainability (green, social, innovation) considerations

Anbefalinger

1. Clearly define the procurement procedure type and provide all mandatory bidder requirements (eligibility, technical, financial, submission) in subsequent tender documents.
2. Develop and publish clear, objective, and transparent evaluation criteria to ensure fairness and allow bidders to prepare effectively.
3. Implement an electronic submission system to enhance practicality, efficiency, and equal access for all potential suppliers.

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Strategiske anbefalinger

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