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Želite da licitirate na javnim nabavkama? Pogledajte našu uslugu pripreme tendera TaaS
Tenderi

Okvir za marketinške i kreativne usluge.

Otvoreno
Rok
ostalo 43 dana
Maj 17, 2026
Detalji ugovora
Kategorija
Restricted Procedure
Referenca
000859-2026
Vrednost
Nije otkriveno
Lokacija
Gloucestershire, Wiltshire and Bristol/Bath area, Ujedinjeno Kraljevstvo
Objavljeno
Mart 28, 2026
Organizacija
CPV šifra
Vremenski okvir projekta

Objavljen tender

Januar 06, 2026

Rok za pitanja

Maj 10, 2026

Rok za podnošenje ponuda

Maj 17, 2026

Datum početka ugovora

Maj 17, 2026

Informacije o naručiocuPRO
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Budžet
Nije otkriveno
Trajanje
48 meseci
Lokacija
Gloucestershire, Wiltshire and Bristol/Bath area
Tip
Restricted Procedure
64
Rezultat kvaliteta/100
Dobro

Originalni opis tendera

Aster Group (takođe poznata kao 'Aster Sales') namerava da uspostavi okvirni sporazum sa odgovarajuće kvalifikovanim specijalizovanim eksternim agencijama kako bi nam pomogla u sprovođenju naše strategije prodaje i marketinga zajedničkog vlasništva uz podršku za kreativni razvoj, digitalni marketing i usluge isporuke automatizacije marketinga kako bi se zadovoljile potrebe koje se ne mogu zadovoljiti interno sopstvenim sredstvima, ili gde je potrebno dodatno znanje i stručnost. Imenovana agencija (agencije) će voditi strateški kreativni pravac i planiranje, razvoj kampanja, kreiranje sredstava na više platformi, optimizaciju sadržaja i analizu performansi. Zahtev je podeljen na četiri lota: • Lot 1 – Podrška digitalnom marketingu • Lot 2 – Kreativna podrška • Lot 3 – Grafički radovi • Lot 4 - Razvoj isporuke automatizacije marketinga Dobavljači će moći da podnesu odgovor za jedan ili više lotova.

Analiza rizika

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Strategija za pobedu

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Konkurenti

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Zahtevi i kvalifikacije

19 zahteva u 3 kategorija

Predaja (2)
Usklađenost (5)
Tehnički (12)
SUBMISSION REQUIREMENTS2
--Submit response by 2026-05-17 23:00:00.
--Clearly indicate which specific lot(s) the response is for.
ELIGIBILITY REQUIREMENTS5
--Be a suitably qualified specialist external agency.
--Possess knowledge and expertise in creative development, digital marketing, and marketing automation delivery services.
--Be capable of supporting Aster Group's shared ownership sales & marketing strategy.
TECHNICAL CAPABILITY REQUIREMENTS12
--Provide creative development services.
--Provide digital marketing services.
--Provide marketing automation delivery services.

Pregled zahteva

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Dokumenti

1 dokumenata dostupno sa AI sažecima

Official PDF VersionPDF
000859-2026_official.pdf

This document is a Find a Tender service notice for a Marketing & Creative Services Framework, seeking specialist agencies across four lots (digital marketing, creative, artworking, marketing automation) to support Aster Group's shared ownership sales strategy.

Pregled dokumenata

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64
Dobro

Rezultat kvaliteta tendera

This tender is severely lacking in essential documentation and detailed requirements, making it impossible for potential suppliers to submit a meaningful bid and raising significant concerns about fairness and transparency. While the overall intent and lot structure are clear, the absence of core tender documents renders the process incomplete and impractical.

Pregled rezultata

Zakonska usklađenost100/100

The tender mentions 'Mandatory Exclusion Grounds,' which is a positive indicator of legal awareness. However, without the actual tender documents, the specific legal framework, terms, and conditions governing the 'Restricted' type and 'Competitive flexible procedure' cannot be assessed for full compliance or clarity.

Absence of detailed legal framework and contractual terms in tender documents.
Jasnoća40/100

The tender's description clearly outlines the intention to establish a framework for marketing and creative services, and the four lots are well-defined. However, the 'Extracted Requirements' are very high-level and generic, largely reiterating the description without providing specific deliverables, performance indicators, or detailed expectations for each service.

Vague and high-level technical and eligibility requirements.
Lack of specific details regarding expected outcomes, metrics, or service level agreements.
Potpunost75/100

This tender is critically incomplete. The most significant issue is the complete absence of any attached documents, which means crucial information such as detailed specifications, evaluation criteria, financial requirements, and contract terms are missing. The undisclosed estimated value further compounds this incompleteness.

No tender documents provided.
Estimated value not disclosed.
Pravičnost40/100

The lack of detailed requirements and, crucially, the absence of evaluation criteria create a significant risk of subjective assessment, undermining the fairness of the procurement process. Suppliers cannot understand how their bids will be judged, making it difficult to prepare competitive and relevant proposals. Based on the limited information, there is no explicit indication of tailoring for a specific company, but the lack of transparency makes it difficult to fully ascertain.

High risk of subjective evaluation due to missing evaluation criteria.
Lack of transparency regarding the selection process and weighting of criteria.
Praktičnost40/100

From a practical standpoint, this tender is unworkable for potential suppliers. Without any tender documents, detailed requirements, or evaluation criteria, it is impossible for agencies to prepare a comprehensive, compliant, and competitive bid. This will lead to a high administrative burden for both the procuring entity and potential bidders, likely resulting in low-quality submissions or a lack of interest.

Impossible for suppliers to prepare a meaningful bid due to lack of information.
High administrative burden for all parties involved.
Konzistentnost podataka100/100

The information provided (title, description, lots, high-level requirements) is internally consistent. However, the primary concern is the *absence* of comprehensive data rather than inconsistencies within the limited data presented.

Održivost25/100

The tender does not include any specific criteria or considerations related to environmental, social, or ethical sustainability. This indicates a missed opportunity to integrate responsible procurement practices.

Absence of green procurement criteria.
Absence of social criteria.

Prednosti

Clear title, reference number, and organization specified.
Well-defined description of the service intent and lot structure.
Explicit mention of 'Innovation Focus' and 'Mandatory Exclusion Grounds'.
Reasonable submission deadline provided.

Nedostaci

Complete absence of tender documents.
Estimated contract value not disclosed.
Missing detailed evaluation criteria.
Vague and high-level eligibility, technical, and financial requirements.
Significant risk of subjective evaluation and lack of transparency.

Preporuke

1. Immediately publish all comprehensive tender documents, including detailed specifications, terms, and conditions.
2. Clearly disclose the estimated contract value and provide explicit, weighted evaluation criteria.
3. Elaborate on all technical, financial, and eligibility requirements to enable fair and competitive bidding.

Pregled AI ocene

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Strateške preporuke

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